My Usuals.

For porch bakeries and home-based bakers

A loyalty system sized for a porch, not a storefront

No register, no POS, no staff to train — just a QR card by the pickup table.

Running a bake sale out of your kitchen means you're the baker, the packer, and the entire marketing team. My Usuals replaces the sticky note tracking who's ordered ten boxes with one QR card at pickup, and sends a text on its own the moment a regular's order pattern breaks.

See pricing →

Plans from $70/mo · 30-day money-back guarantee · no contract

What your customer sees at the counter

A punch card that can't be lost, faked, or forgotten.

Customers scan the card every visit — no stamps, no paper, no trust required. Every scan lands in your dashboard, with a cooldown so the same visit can't be scanned twice.

Your card

Checked in — see you soon, Dana.

7 of 10 pickups — 3 more for a free half-dozen.

Illustration. Example data, not a real customer.

Why owners switch to this

The problems this actually solves

Tracking regulars on a sticky note or group chat doesn't scale

Once you're past a handful of regulars, remembering who's on their ninth order and who's new gets impossible. A QR check-in at pickup logs every visit automatically, so nothing depends on memory or a notebook.

A regular stops ordering and you don't notice for weeks

Someone who ordered a dozen cookies every other Saturday just stops showing up in the group chat. By the time you'd think to check in, they've found another baker. My Usuals learns their personal ordering cadence and flags it the moment it breaks.

There's no time between bakes to run outreach by hand

Between proofing, baking, and packing orders, nobody's pulling a list and texting past customers one by one. Because it runs automatically, the follow-up still happens even on your busiest baking weekend.

See pricing →

Plans from $70/mo · 30-day money-back guarantee · no contract

Questions

Straight answers. No fine print games.

I don't have a storefront, just pre-order pickup — does this still work?

Yes. There's no POS or storefront required — just a printed QR card wherever pickup happens, whether that's a porch, a folding table, or a cooler by the door.

Can the reward be a free loaf or a box of cookies instead of a discount?

Yes. You set the pickup threshold and the exact reward wording — a free half-dozen, a loaf, a discount on a custom order, whatever fits your menu.

I only bake a couple of days a week — does the win-back timing still make sense?

Yes — it's based on each customer's own personal gap between orders, not a flat calendar rule, so it adapts to a once-a-week baker the same as a daily one.

What does it cost for a single home bakery?

Starter is $70/mo with a 30-day money-back guarantee, no contract. See current plans and limits on the pricing section below.